Will Price: Beet.tv Interview on CONTENT@SCALE

During the launch of CONTENT@SCALE at CES, Flite CEO Will Price sat down with Beet.tv founder Andy Plesser and explained why marketers need to shift from a planning mindset to one of reacting to the immediate contexts of customers' lives, and how CONTENT@SCALE makes an agile approach to distributing brand content through paid channels possible.

Click on the image below to watch the video.