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Event Tracking Best Practices

Event tracking is an important part of developing a Flite Hub component. The Flite Platform keeps track of how users interact with our ads, and provides deep ad performance analytics to our customers. Flite Hub components need to generate metrics as well.

Your component must track events in a way that is consistent with the Flite Metrics framework and best practices. Each component is different, so we cannot tell you precisely how to do this in each case, but we can give some guidelines and examples to get you started. Please read the articles in this section before designing your components event tracking architecture.

  • Getting Started: Links to resources that you should look at before designing your component's event tracking methodology.
  • Common Events: There are certain events that come up again and again in components. This article gives guidelines for how to track several such events.
  • Event tracking with the API: An overview of how to track events with Flite's Metrics API, along with several code examples.